Eat Your Veggies!
For this photoshoot we wanted to combine the organic structure of fruits and vegetables with a bold pop of color. The images are inspired by juices, smoothies and the fresh feeling you get when you drink something healthy and yummy at the same time! We knew we wanted to use only green veggies to create a cohesive color scheme, we therefore chose a combination of orange and green as we wanted to use a 1970s inspired color scheme.
Additionally, we wanted the products to be little sculptures and artworks itself. Nature creates the most amazing shapes, which is why we got creative with stacking the veggies as well as letting them fly across the imagery.